Planters is an American snack food company, a division of Kraft Heinz based in Chicago, best known for its processed nuts and for the Mr. Peanut icon that symbolizes them.
Mr. Peanut was created by grade scholar Antonio Gentile for a 1916 contest to design the company's brand icon. The design was modified by a commercial artist who added a top hat, monocle and cane and has continued to change over the years.

Description: Model has a blue body, bonnet and roof with a black chassis; it is fitted with a maroon seat and gold 12 spoke wheels; the Planters logo with Mr Peanut is on both sides of the enclosed cargo bed side panels and cab doors.

Variations: Gold or blue 12 spoke wheels.

Notes: This model is packaged in a straw-stlye window box.
This model was also refinished and issued with a wooden plinth and certificate in a special promotional box as a limited edition with compliments of Planters